Andra Samson

Andra SamsonIndependent Consultant & Associate Consultant – The CSR Agency

Andra is a seasoned communications professional with over 15 years experience in Corporate Communications and Public Relations. Her first 8 years of career cover frontline advertising with: BBDO, Ogilvy & Mather, Draft/FCB and Matlock Advertising & PR, in Romania and in The United States. Andra has concentrated the last 7 years to reputation management and corporate social responsibility, restructuring communication teams to increase performance and sustainable development. Currently, Andra is an independent consultant in communication with a focus on: stakeholders engagement strategies, integrating CSR platforms into strategic business plans, advocacy programs to increase awareness on social and public issues, employee engagement via organizational development programs.

She has taken the lead by initiating first on the market alcohol-related educational program aimed to promote responsible alcohol consumption within risk groups – “Measure your lifestyle!/Traieste cu masura!”. She is among the first on the CSR market to institute a multinational alcohol producer as founding member of a national environment movement UNEP recognized. Andra has also instilled impressive volunteering participation with employee community within environmental and social programs (more than 80%).

Andra covers a wide spectrum of expertise in corporate and public affairs, reputation management, corporate social responsibility, crisis management, stakeholders engagement, project management and brand communication. She is Summa cum Laudae BA of Communication and Public Relations, University of Bucharest, has graduated intensive studies on reputation management with Reputation Institute of New York and holds a diploma in advanced studies of English language and history at Anglolang Academy in UK.

You can get in touch with Andra at: samson.andra@gmail.com